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Product Placement and the Apocolypse
There is no room for product placement in a post-apocolyptic environment. In TERMINATOR SALVATION (Sony Pictures) Christian Bale uses two pieces of Sony tech, one a laptop and the other a UMPC. Is Sony still around after the machines nearly wipe out humanity? Or is it that these awesome devices manage to survive the 13 years without a scratch?
Having said this, brands that can be sold after the apocolypse include Coke and Pepsi, Spam, and Hummer.
